Organizers of the Sangamon County Fair say they are thriving where other county fairs are struggling… because of a mix of affordability and top flight entertainment.
The Grandstand lineup is heavy on country… including stars like Trace Adkins and Little Big Town. Fair manager Kris Neuman says the emphasis on country reflects both its popularity and the comparatively low cost of booking those acts.
That lets the fair include the concerts and carnival rides as part of a single admission price. The fair opens Wednesday in New Berlin.