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October 22, 2014, 1:21 am
970 WMAY News

Durbin Wants Tougher Regulation Of E-Cigarette Marketing

Manufacturers of e-cigarettes are deliberately targeting minors in their marketing… according to U.S. Senator Dick Durbin, who wants tighter regulation on how and where the nicotine-infused smoking alternative is advertised. 


Durbin says e-cigs still pose a significant health hazard and risk of addiction for young people, made all the worse by manufacturers who use sweet flavorings for the water vapor and advertise in social media and other outlets targeting youth. 


Durbin is calling on the industry to voluntarily halt broadcast advertising and wants federal regulations limiting other marketing techniques.

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